Nowadays, when the world has gone digital, freelancing has become one of the easiest ways for students to make money, develop skills, and get the experience they need. Regardless of whether you want to finance your studies, create a portfolio or try-out a potential career path, freelancing can be a potent tool. But where do you start? 1. Identify Your Skills Start with what you already know. Can you write essays that get top marks? Do you have a knack for graphic design, coding, video editing, or managing social media? Your existing skills are your first freelance services. Don’t worry if you’re not an expert yet—there are gigs for beginners too. Tip: Platforms like Coursera, Skillshare, and YouTube offer free and affordable tutorials to sharpen your skills. 2. Choose a Niche While being a generalist is okay when you're starting out, focusing on a specific niche can help you stand out. For example, instead of saying "I write articles," say "I write SEO blog posts ...
The traditional methods of marketing are not sufficient in this modern world and fast life to capture and retain the attention of the consumers. It’s in that digital marketing comes in – a great tool to reach out to your audience, through the internet and the digital channels ★What is Digital Marketing? **Digital marketing** refers to the use of digital platforms, tools, and strategies to promote products, services, or brands. It involves reaching customers through online means such as websites, social media, email, search engines, mobile apps, and more. In simple terms, if you're promoting something online—whether it's through a Google ad, a YouTube video, or an Instagram post—you're engaging in digital marketing. ★Key Components of Digital Marketing 1. **Search Engine Optimization (SEO)** Improving your website so it ranks higher on search engines like Google, helping people find your business easily. 2. **Content Marketing** Creating valuable, releva...